Small business website SEO optimization several key links
With the continuous development and upgrading of information search engine algorithms, SEO optimization can directly affect the weight of the website and the pr...
With the continuous development and upgrading of information search engine algorithms, SEO optimization can directly affect the weight of the website and the promotion of the website ranking by affecting the website management website or website SEO optimization. As a webmaster, our country should do a good job of SEO optimization research in accordance with their own examples of how to find the optimal meeting point. Now, according to the need of our many years of SEO optimization teaching experience in China, we summarized several key technical links of small business website SEO optimization. seo ranking optimization As webmasters, we teachers must know.
1. reasonable internal contact, strengthen site visits. The internal connection is like a city road. This is also important for SEO optimization. The internal chain reasonably constructed here can not only help users understand more information channels of the website, but also enhance the spider's ability to grab information channels, which has the effect of killing two birds with one stone. Reasonable construction of the internal chain is a problem that we must seriously consider. The general practice is to link the relevant provisions in the article to the new page and the relevant article at the bottom, increase the relevant article, and increase the exposure of the website content. These are the details of the internal SEO links we are working on for users and search engines.
2. Sorting and analyzing the importance of website content. saas website building Website content is the key link of website weight, but also the core of user concern. As webmasters, we need to have a good plan for our website content. This content refers not only to the text content, but also to the core modules on the website. Taking the home page as an example, users may be closer to the website's news content, product modules, customer cases and information consultation modules. As webmasters, we should understand the important order of these modules. Through the reasonable layout of the home page, we can show the things that users care about in a prominent position.
3. A stable server is the foundation of website SEO optimization. Speaking of search engine optimization, I have to mention the issue of web servers. During the optimization process, due to server reasons, my website ranked directly above the top 100. If there is a problem with the server, I will learn about 404 crawl visits. Search engines think that the user experience is not good, will directly send the site as SEO excellent talent to the top 100. If your keyword competition is fierce, it will bring high profits to the enterprise, so pay attention to the impact of the website server on the stability of the website. Due to the situation at base camp, our early SEO will fail at the station.
4. User needs are the foundation of the website. Because the needs of users are constantly changing, as a webmaster to carry out comparative analysis through various channels, enrich the content of the website, meet the needs of users at all levels, research the needs of customers, to meet the needs of customers is the premise of content creation. Do user needs analysis, we search keywords, many questions are on the home page, proving that users have a lot of questions and answers. We need to consider whether to set up such a special module to meet these requirements. Through Baidu drop-down box and related search, analyze the user's operation trajectory, from short auxiliary words to long tail words, and gradually analyze the website keyword Settings and article supplements.
5. too much website template text will reduce the experience of enterprise users. Template text is a fixed website template for some companies, such as header, footer, contact management information, and single page information. If there is no Chinese website template text too much, the spider's crawling efficiency will be reduced. Every time you visit the same thing, these detail aspects of the problem are an integral part of the website's development. How can you avoid them? Try to improve the expressiveness and quality of teaching content exposure, and try to put some content that students can achieve dynamic update mainly on the home page, such as the dynamic environment changes of previous news. Our teachers can provide cases and product displays to fixed customers within a certain period of time, update them in time, dilute the sample text content by analyzing a large number of economical and high-quality innovations, and improve the weight of government websites.
Search engine optimization is a webmaster concern. We can not only optimize the content of the website from the factors of SEO, but also optimize from a comprehensive perspective. Website SEO optimization is the focus that website SEO optimization personnel should pay attention to. Building a sense of wholeness is very important. The accumulation of website weight is a comprehensive score, only by analyzing and grasping every detail, can we reach the limit of website SEO, and constantly analyze and change the quality of basic optimization.
Focus on SEO optimization for ten years, integrity management to create value for enterprises and customers. Take technical strength as the lifeline of the company.